Daylight Saving Run

#noexcuses #getoutthere

THE CONCEPT

On the 25th of October the clocks went back for the yearly Daylight Savings time change giving everyone an extra hour that night. Nike organised a run in the middle of London for people that wanted to utilise the extra free time for themselves. 10Ft Tall recorded the event from vantage points around the run to capture the atmosphere of the night.

``10FT TALL IS A PROFESSIONAL AND EFFICIENT CREATIVE AGENCY, WHO TURN AROUND CONTENT QUICKLY AND ALWAYS FOLLOWING THE BRIEF``

HEATHER STAPLETON- RUNNING BRAND MANAGER

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